Leisure platform with booking and QR tickets
Leisure activities become easier to find and book directly.
MyCityAdventure connects inspiration, booking, digital tickets and loyalty in a mobile platform for leisure activities and regional experiences.
check_circleActivity finder by location and interest
check_circleDirect booking with QR ticket
check_circleVouchers and loyalty points
MyCityAdventure
Case study
Case in focus
The relevant lever, not just a feature list.
Strong digital products do not solve everything at once. They focus the process that truly matters for users and the business.
Leisure activities needed to be found, booked and redeemed with less friction.
Web app with activity finder, booking, QR tickets, vouchers and loyalty points.
Less search effort for users and more digital visibility for providers.
Implementation
What we actually built.
The technical solution follows the use case: clear roles, clean data logic and an interface that does not get in the way.
Activity finder
Users find fitting activities by time, location and interest.
QR tickets
Bookings are redeemed digitally without printouts or media breaks.
Vouchers
Experiences can be gifted and redeemed flexibly.
Loyalty points
Recurring bookings are supported with a simple loyalty system.
Screens
Screens that show the product core.
Visual quality is not decoration. What matters is that users understand faster what to do next.
Process
How it became a reliable digital product.
The process tightly connects strategy, UX and engineering. This keeps the product focused and evolvable after launch.
Clarify platform logic
Users, providers, offers, bookings and redemption were modeled as a system.
Build mobile journey
The journey from inspiration to ticket was reduced to a few clear steps.
Integrate booking
Payment, QR code, vouchers and loyalty points were integrated into the platform.
Make it usable for providers
Offers, availability and redemption were made practical for partners.
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Friesenweg 2b
22763 Hamburg
Germany
In the first call we clarify
task_altWhich digital lever has the biggest impact.
task_altWhich risks need clarity before the first sprint.
task_altWhich next steps are realistic and economical.